color psychology

See the World in Color: How Brands Use Psychology to Spark Emotions

“Colors, like features, follow the changes of the emotions.” – Pablo Picasso Imagine strolling down a bustling street, bombarded with sights and sounds. Suddenly, a storefront catches your eye, not with flashy neon signs or loud music, but with its very aura. A calming blue beckons you closer, whispering promises of trust and security. Or […]

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